Privacy policy

Privacy Policy

This Privacy Policy explains how your personal information is collected, used, and shared when you visit or make a purchase from www.maisonmaxine.com (the “Site”).

Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including details about your web browser, IP address, time zone, and some cookies installed on your device. Additionally, as you browse the Site, we gather information about the individual web pages or products you view, what websites or search terms referred you to the Site, and how you interact with the Site. This is collectively referred to as “Device Information.”

We collect Device Information using the following technologies:

• Cookies: Data files placed on your device or computer, often including an anonymous unique identifier. For more information about cookies and how to disable them, visit All About Cookies.
• Log Files: Records of actions occurring on the Site, collecting data such as your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
• Web Beacons, Tags, and Pixels: Electronic files used to monitor how you navigate the Site.

When you make a purchase or attempt to make a purchase through the Site, we collect additional information, including your name, billing address, shipping address, payment details (e.g., credit card numbers), email address, and phone number. This is referred to as “Order Information.”

When we reference “Personal Information” in this Privacy Policy, we are including both Device Information and Order Information.

How Do We Use Your Personal Information?

We use the Order Information collected to:

• Fulfill any orders placed through the Site (e.g., process payment information, arrange shipping, and provide invoices or order confirmations).
• Communicate with you.
• Screen orders for potential risk or fraud.
• Provide you with marketing or promotional information related to our products or services, in line with your stated preferences.

We use Device Information to:

• Screen for potential risks and fraud (particularly through your IP address).
• Improve and optimize the Site by analyzing how customers interact with it (e.g., generating analytics on browsing behavior or evaluating marketing campaigns).

Sharing Your Personal Information

We share your Personal Information with third parties to help us use it as described above. For example:

• We use Shopify to power our online store. Learn more about Shopify’s privacy practices here.
• We use Google Analytics to understand how our customers use the Site. Learn more about how Google uses your information here. You can also opt-out of Google Analytics here.
• To provide Klarna’s payment methods at checkout, we may share your personal data with Klarna. This data is processed in line with Klarna’s privacy notice, which you can review here.

Additionally, we may share your Personal Information to comply with legal obligations, such as responding to subpoenas, search warrants, or other lawful requests, or to protect our rights.

Behavioural Advertising

We use your Personal Information to provide targeted advertisements or marketing messages we believe may be of interest to you. For more information on how targeted advertising works, visit the Network Advertising Initiative’s educational page.

You can opt out of targeted advertising by following these links:

• Facebook: Ad Settings
• Google: Ad Settings
• Bing: Ad Personalization
• TikTok: Privacy Settings

You can also opt out of some targeted advertising services through the Digital Advertising Alliance’s opt-out portal.

Do Not Track

Please note that we do not alter our data collection and usage practices when we detect a Do Not Track signal from your browser.

Your Rights

If you are a European resident, you have the right to:

• Access the personal information we hold about you.
• Request corrections, updates, or deletions of your information.

To exercise these rights, please contact us using the details below.

Additionally, we process your information to fulfill contracts (e.g., processing an order) or to pursue legitimate business interests. Please note that your information may be transferred outside Europe, including to Canada and the United States.

Data Retention

We retain Order Information for our records unless you request its deletion.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect operational, legal, or regulatory updates.

Minors

The Site is not intended for individuals under the age of 13.

Contact Us

For questions or complaints about our privacy practices, please contact us at:

Email: info@maisonmaxin.com
Mail address
Maison Maxine Ltd
Suite 4347, Unit 3A 34-35 Hatton Garden, Holborn, London EC1N 8DX